
Hi, I'm Katie.
I’m a behavioral scientist, strategist, and communicator who’s passionate about using insights into human behavior to drive meaningful change. With over a decade of experience spanning higher education, non-profit, and industry, I help organizations translate complexity into clarity and people to ideas.
I See the World with a Behavioral Science Lens
I approach strategy with behavioral science and human-centered design lens, whether I’m crafting a communication campaign, designing a digital experience, or developing a behavior change intervention to increase engagement. My work is grounded in evidence, guided by empathy, and shaped by a deep curiosity about what motivates people to act.
I’m Passionate About Storytelling
At the core of everything I do is storytelling. I use psychological principles, content strategy, and design to create clear, compelling narratives that align teams, inspire action, and move strategies forward. I’ve led cross-functional teams, developed new service lines, overseen research operations, and built communications programs from the ground up.
I Geek Out About Digital Innovation
I’m a big thinker who’s not afraid to try new things to get results. I’m especially energized by digital innovation and the evolving role of AI in our lives. In my current role, I’ve been exploring new AI applications across topics such as digital experiences, market research, and Voice of Customer programs. I love exploring what’s next and putting it into action.
Always a Problem Solver
When I’m not immersed in research projects, I can be found reading a good mystery or putting together a jigsaw puzzle.